For break-the-bank options, Stanford and Columbia have good programs too.
If you're looking at the potential returns to a graduate degree in a high paying field, $60k spread over a few years isn't an insane investment, but yes, it is worth considering the value vs. GATech/UT Austin.
Columbia as a program isn't worth $70k in tuition, and the Columbia name doesn't open any doors that GT or UT Austin couldn't unless you live in NYC or China.
Stanford HCP is great (I've worked with plenty of their grads), but a large portion end up switching to FT because Stanford is a once in a lifetime experience.
If you're looking at the potential returns to a graduate degree in a high paying field, $60k spread over a few years isn't an insane investment, but yes, it is worth considering the value vs. GATech/UT Austin.