I think it matters a lot because the use cases are so different.
Just look at the US - tons of people now install a VPN app like Nord or Mullvad to get around state-level porn blocks. In other countries it's to get around other types of censorship. And to install those apps on something like a phone or laptop is trivially easy.
The use cases for installing Tailscale (I need a home network and I need to be able to access these devices from the Internet) is, I would guess, ~5% compared to the other VPN use case. I'm a software developer, and I don't need it.
Just look at the US - tons of people now install a VPN app like Nord or Mullvad to get around state-level porn blocks. In other countries it's to get around other types of censorship. And to install those apps on something like a phone or laptop is trivially easy.
The use cases for installing Tailscale (I need a home network and I need to be able to access these devices from the Internet) is, I would guess, ~5% compared to the other VPN use case. I'm a software developer, and I don't need it.