Maybe every professional should hone their writing skills, but blogging is not the ideal exercise. Typical pop blogs spew out thoughts with regularity, even when the writers haven't thought about the subject carefully, they write just to write, to make the blog look up to date. That's ok as a writing exercise but it's not in the interest of readers who's attention they'll inevitably try to attract.
You can blog out many quality posts if you have some big yet narrow theme to write about. But most people don't. If you want to keep a diary of thoughts, it will work much better as badly edited short braindumps, not writing exercises.
If enough professionals blogged, it wouldn't be a good way to improve your career and make professional connections, since there would be a multitude of terrible blogs and it would drag down the current reputation of blogging, which isn't so hot already.
That's why every professional should treat the separate aspects of blogging like writing exercises, attention whoring or leaving braindumps, as separate aspects.
Maybe every professional should hone their writing skills, but blogging is not the ideal exercise. Typical pop blogs spew out thoughts with regularity, even when the writers haven't thought about the subject carefully, they write just to write, to make the blog look up to date. That's ok as a writing exercise but it's not in the interest of readers who's attention they'll inevitably try to attract.
You can blog out many quality posts if you have some big yet narrow theme to write about. But most people don't. If you want to keep a diary of thoughts, it will work much better as badly edited short braindumps, not writing exercises.
If enough professionals blogged, it wouldn't be a good way to improve your career and make professional connections, since there would be a multitude of terrible blogs and it would drag down the current reputation of blogging, which isn't so hot already.
That's why every professional should treat the separate aspects of blogging like writing exercises, attention whoring or leaving braindumps, as separate aspects.