Looks nice, I like the clean presentation, much easier to use than eHealthInsurance, or going to the individual carrier's websites (if you even know who they all are).
My startup, Bloom Health (http://gobloomhealth.com) is in a similar space, but where you're going directly to consumer's who are shopping for their own health insurance (B2C), we're a B2B2C model, we work with employers and provide health insurance choices to their employees.
We work within the employer system by changing from the existing defined benefit health insurance model (where employees get health insurance as a benefit for working for their employer) to a defined contribution model (where employees get a set amount of pre-tax money from their employer to spend however they want, including health/dental/HSA/etc.
My startup, Bloom Health (http://gobloomhealth.com) is in a similar space, but where you're going directly to consumer's who are shopping for their own health insurance (B2C), we're a B2B2C model, we work with employers and provide health insurance choices to their employees.
We work within the employer system by changing from the existing defined benefit health insurance model (where employees get health insurance as a benefit for working for their employer) to a defined contribution model (where employees get a set amount of pre-tax money from their employer to spend however they want, including health/dental/HSA/etc.