It would be great to go into a bit more depth than TechCrunch does with their articles on startups. Problem is though that you are more likely to capturer a wider audience with the shorter articles and they are easier to write. For most people around here though I think it would be great to see more long articles really getting into details about the founders, their stories and exactly what their startup is doing.
The one that really illustrated the difference to me was when adioso launched a new version. The TechCrunch article was based off a quick phone call, was a couple of paragraphs and got confused about some of the facts/ didn't grasp a concept.
Another site (i forget which one now) spent a couple of hours with the guys and did a multiple page writeup really getting into the new version and where the founders had come from. Of course the quick writeup was probably seen by many more people than the quality in depth article.
